How we track your close rate, and how to use it

Every lead has a status. Keep it current and the numbers do the rest.

  • Free to join, no contracts
  • Customers pick you by name
  • You set your lead limits

What we track

Each lead moves through statuses you set: New, Contacted, Appointment, Hired, Job done, Not hired, Unreachable. On each lead you can also enter the job total and what was paid. Those feed your Reports tab: leads received, hires, close rate, revenue from leads, and a CSV you can download.

What a hire counts for

A hire only you report counts 0.75. A hire the customer confirms, or reviews as hired, counts 1.0. So after the job, ask the customer to mark "I hired them" or leave a review. It is worth more than your own update.

Reading your numbers

Patterns

  • Close rate under one in five: look at response time first, then at whether the leads match what you really do.
  • Lots of "Unreachable": you are probably calling once. Use the four-touch cadence.
  • High close rate, low revenue: raise your price limit on the services that make money and lower it on the ones that do not.

Questions

Why update a lead I lost?

Follow-through is 15 points of your score, and an unreported lead counts against you twice as hard as a reported loss. Honest losses help you; silence hurts you.

About this guide

This national guide is written and checked by infinibell. Rules and conditions differ by place, so local pros are credited on guides for the cities they serve, not on national ones.

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