Voice over: a guide for pros

What customers ask, how to win the job, and what to put on your profile.

Offering voice over

Voice over clients want a voice that suits their message and clean audio they can use without fixing. Show that you read the script with care, record in a controlled space, and state the usage terms clearly before the session.

What customers ask

  • Can I hear a sample of your voice?
  • How will you record, and what is your setup?
  • How many revisions are included?
  • Can you deliver different lengths or reads?
  • What usage rights do I get?
  • How fast can you turn around the files?

How to win the job

  • On the first call, ask for the script, the audience, the tone and the use of the recording, then say how you would read the first line.
  • Ask for the script in advance, and record a short test that shows the tone and pace the client wants before the full session.
  • Show a sample read with the setup and the edit steps noted, so the client sees the quality of the audio.
  • Put the length, the voices, the usage terms, the revision rounds and the file formats into the quote, so the client knows what is included.
  • Mark any words or names in the script that need a pronunciation check, and confirm them with the client before recording.
  • Agree the usage rights in writing before the session, and keep a copy with the files.

What to put on your profile

  • Sample reads, with the use and tone noted, shared with permission.
  • Types of voice work you do, such as narration, commercials, explainers, games or audiobooks.
  • Your recording setup, listed accurately, with the room and equipment noted.
  • Your process: script review, test, recording, editing and delivery.

Follow-up that helps the customer

  • Offer a short version of the script for a second use, such as a social cut or a phone message.
  • Suggest a series of reads for the client's future videos, with the same voice and tone.
  • Offer to re-record a section when the script changes, under the same usage terms.

Licenses and permits

Voice over work is not commonly licensed, so you usually do not need a license to offer it. Check with your state or local licensing agency for business registration, and keep a written agreement that names the usage rights, the territory, the duration, the revision rounds and the file formats.

Questions

How do I show I have a good voice?

Share sample reads in different styles, with the use noted. Clients listen for the tone and clarity, so the samples should show a range.

Should I accept a usage that is broader than I expected?

Only if the broader use is quoted separately and written into the agreement. Describe the usage precisely, so both sides know where and how long the voice can be used.

How do I handle a client who wants unlimited use?

Explain that unlimited use is a separate term with its own terms, and quote it as its own item. Put the terms in writing before recording.

Pro reviewers

Pros who offer voice over remotely can improve this guide, like Wikipedia. We check every edit before it goes live. Every approved edit is credited in the edit history and on the pro's profile.

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